Introducing “EXPLORE Global. Unite Local.”
Great Outdoor Provision Co. campaign to celebrate the spirit of adventure while fostering community support and togetherness.
Inspired by the bipartisan EXPLORE Act, which improves access to outdoor recreation, and grounded in the belief that exploring new places enriches us, we recognize the power of unity here at home. As we navigate divisive and turbulent waters of elections in a swing state, we are reminded that nature doesn’t distinguish between our beliefs or backgrounds; it offers a space where differences dissolve, allowing us to connect with something greater than ourselves. Whether hiking, sitting by a campfire, paddling a river, or taking a walk in the park, these experiences remind us of our common ground.
At Great Outdoor Provision Co., we’ve always encouraged our customers to discover the beauty of the world around them, whether that’s the mountains in our backyard or far-flung trails across the globe. But we know that these adventures are made possible through the strength of our local communities. That’s why “EXPLORE Global. Unite Local.” blends the excitement of exploration with the importance of supporting small businesses. We’re doubling down on our commitment to serving as a hub for outdoor enthusiasts while uplifting the local community, highlighting the importance of both global exploration and local unity.
As we navigate this pivotal time and make important decisions as citizens of our democracy, let’s also come together and explore with purpose. Whether you’re gearing up for a trip abroad or a weekend hike nearby, we invite you to join us in uniting our community while embracing the thrill of adventure. Shop local, support each other, and explore the world—because when we unite locally, we’re stronger globally.
Below are inspiring stories of people walking the walk of EXPLORE Global, Unite Local. Each week throughout this season, we will add a new story. Enjoy
Prevention & Preparedness
We’ve been living in a time of heightened tensions and showcased divisions. Now more than ever, EXPLORE Global. Unite Local. holds a particularly powerful message. Just as in paddling, where balance and cooperation are essential, navigating our journey as a community means stepping into the same boat, recognizing our shared goals, and working together to move forward. Earl said it best, we need to “get in the boat together.”
In times of crisis, preparedness is like paddling a kayak through unpredictable waters—without it, the currents can pull you off course, but with the right gear and mindset, you can navigate even the roughest tides. Just as every kayaker needs to anticipate challenges and plan for their journey, communities benefit from preparing for crises, fostering resilience and unity along the way. By building readiness, we not only protect ourselves but strengthen the bonds that keep us paddling in sync toward a safer, united future.
Hurricane Helene: United We Stand!
In the words of an emergency room doctor, disasters tend to unfold in three phases: Pressure, Uncertainty, and Meaningful Impact. Right now, in the aftermath of Hurricane Helene, we are in the critical transition between uncertainty and impact. Our focus shifts toward determining how best to support those affected.
Coming Together in the Outdoors
Running a river in a swing state during a presidential election… hoo boy, that can feel like a Class V rapid, no doubt.
But remember, folks, every seasoned river rat who knows how to read the river and navigate the whirlpools, will come out stronger on the other side.
