One thing’s for certain about our 40th Birthday…the older we get, the younger old feels. Ever since our first birthday candle was lit back in ’73 we’ve come to celebrate each day when the UPS driver delivers at the back door while the front door jingles with new friends arriving in search of the best in outdoor gear.

For the most part, after forty years, our values remain the same. We still love folks who enjoy the outdoors, we still serve our local communities, and we still work to save the places we love!

Thanks to all of you who make this possible, and we look forward to the months ahead as we celebrate 40 years of adventure together and begin the next 40!